Simply
Inspiring
When
Chase and BankOne merged in 2005,
a film was needed
to help inspire and unify
the new organization.
The
challenge was to create a movie that
would engage
the viewer on a human level, and
not merely devolve
into a dry succession of
employee testimonials.
The
solution was in the simple idea of opportunity, and
the use of one of Chase's more "vocal" employees
as a unifying structural element. |
